Hospital Cause & Events Marketing Expert Shares Insights in New Blog

Selfish Giving (Self-Interest + Idealism) is the tongue-in-cheek title of this blog on "doing well and doing good." This anonymous cause marketer offers frequent, pithy observations on the world of cause marketing, usually based on a case study. The way s/he brings illustrates these examples, and comments on them, so clearly conveys her/his perspective on cause marketing. Great strategy.

Take a look today. Recent posts include:

Thanks mystery cause marketer for your great examples and observations.

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Nancy Schwartz on April 28, 2006 in Cause Marketing, Creative Partnering, Nonprofit Communications, Recommended Resources | 1 comment
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