The Three-Fold Path to a Productive Graphic Design Process – From Nonprofit Communicators and Designers

I recently spoke with three nonprofit communicator colleagues and four graphic designers who outlined this three-fold path to a process that will ensure high-impact design for your nonprofit. But your even get to the design process itself, remember to follow these five pre-design steps to effective graphic design, from finding the right designers to crafting a creative brief.

Your colleagues advise:

  • Be clear, comprehensive and realistic
  • Build a solid, candid, ongoing relationship with your graphic designers
  • Don’t try to be the graphic designer

For the complete story, and the nitty-gritty of the how to, read the full article.

And don’t forget to download the Getting Attention Creative Brief  template.

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Nancy Schwartz on May 3, 2006 in Graphic Design, Nonprofit Communications, People | 1 comment

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