The nonprofit carnival strikes again, with this stellar edition on nonprofit newsletters. And yours truly is included.
Love what Marc Sirkin discovered on his subway ride last week, and The Agitator’s tips on powerful headlines — you have to tailor your headline to whether your news is delivered via print or email. Here’s a titillating excerpt, “print editors lean toward brief, provocative often non-literal headlines to catch our eye, which their online versions must transform into longer, more literal headlines if they wish to catch the attention of search engines.”
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