Obama Win Signals Communications Game Change — Get on Board

Obama Win Signals Communications Game Change -- Get on BoardUniversal confirmation roots Obama's win in the melding of community organizing and internet-based networking (parlayed into a high-power ground game).

If your organization has poo-pooed social media or simply shied away from it, there's no bigger signal that it's time to step in.

More to come.

P.S. Obama got this simple and heartfelt thank you email out to his network just minutes after his victory was declared. That's immediacy.

Nancy Schwartz on November 5, 2008 in Advocacy, Campaign Marketing Models & Tips, Citizen Participation/Crowdsourcing, Nonprofit Communications, Social Media | 1 comment

  • http://www.nonprofitmarketingguide.com/blog Kivi Miller

    In addition to the email, my phone buzzed with a text message from the campaign including the same “you did this – thank you” message just as Obama was coming on stage in Chicago. Now that’s timing! (And so much better than the 3 a.m. text about the VP pick I might add!)

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