State Department PR Expert Shares Steps to Media Relations Success

State Department PR Expert Shares Steps to Media Relations SuccessWords of wisdom on media relations from guest author, Todd Calongne, Public Affairs Officer, Secretary’s Office of the Coordinator for Reconstruction and Stabilization, U.S. Department of State:

Relax. Being yourself is the straightest path to gaining a new friend in the media. 

Feel free to engage in conversation while sussing out how much the journalist knows about the subject or the field of interest, and her slant. It's media relations as media education.

Learn much more from Todd, who's a real success at developing those crucial relationships with key media, here.

Nancy Schwartz on June 8, 2009 in Media Relations and Press, Nonprofit Communications | 0 comments
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