Get Inspired & Guided – DoGooder Nonprofit Video Award Winners

Stop RIGHT NOW and watch these four videos – this year’s winners of the 5th Annual DoGooder Nonprofit Video Awards.

These awards went to four incredible organizations in recognition of their creating the best nonprofit videos of the past year. The videos are creative, clever, informative, interesting, and above all – they are high impact. They videos exemplify how nonprofits can (and must) connect with the world and tell their stories with video. And you can do it too, no matter your budget!

Take the time right now to dig in by watching this year’s winning videos then draft an outline for your first (or next) video. It’s a powerful – and fun – medium!

Here is clear, how-to guidance on creating your video!

Please share your recommendations on video creation dos and don’ts here. Jumping in can be so daunting for the newbie!

Nancy Schwartz on April 5, 2011 in Video | 2 comments
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  • One video creation do I have is not to try to pack too much information into a video. This sounds obvious but there is often the tendency to want to say everything about your organization in a clip. If you are new to video creation start by telling one story, with one character and one narrative. Simple is best! I also suggest at least two camera angles to give the viewer some variety. An easy alternative to personal video might be a to create a video montage using compelling photographs with a voiceover technique.

  • David’s advice is spot-on. The other advantage of this (assuming the video is intended for a website) is that very few people will watch more than about 90 seconds of video online. If you take the one person/one story approach, it helps keep things short.

    Also, I always tell newbies who want to dip their toes into the world of video, but have a modest budget, to find a film student (local schools or cable access members) to help out. Saves on the headaches of production.

    Another idea is the organization itself can capture the stories it and then hand footage off to a student or a professional to edit it – piecing the video together is often the most challenging task from both a creative and technical perspective for the “layperson.”

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