The Book that Changed My Life —
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When I recently asked nonprofit experts in a range of fields and functions—from public health to fundraising to advocacy—to share the one book that has most influenced their professional lives, I had no idea what I’d learn. Here’s what they told me: Get your free copy now.

I was thrilled to hear so many passionate stories about books that have made a huge difference in the lives of 129 nonprofit leaders, and wanted to put them together for you in an easy-to-digest format: The Book that Changed My Life.

Here are two of these refreshing recommendations:

The Soul of Money: Reclaiming the Wealth of Our Inner Resources,
Lynne Twist
” This book clarified my understanding that clients of social service nonprofits have much to give and should not be positioned as victims.”
— Jan L. Chase, Consulting Specialist Institutional Advancement and Customer Retention Marketing

“Suddenly raising money became an opportunity to connect with funders on a very personal level by talking about their values, moving fundraising for me into a more spiritual realm. From this perspective, I’ve gained a passion for talking fundraising and sharing inspiration from the book with board members.”
— Lori Polevoi, Communications & Development Director,  Interfaith Coalition of Whatcom County

“A great read for anyone in the social profit sector or just in life. Takes the scarcity thinking out of the forefront of daily thinking.
— Lori L. Jacobwith, Fundraising Consultant

Man’s Search for Meaning, Viktor Frankl
“Impacted my awareness of the critical role of choosing to have a meaningful ‘why’ to my life.
— Elizabeth Guss, Director of Outreach & Development, Whidbey Camano Land Trust

This is first and foremost a short history of Frankl’s experience in Nazi concentration camps. The second half of the book relates the development of his new form of psychology called logo therapy—in essence how a person’s perception of the “meaning” of their life, or lack of, drives them.

“Transferred into fundraising it helps me to cut through the fog when working with a potential donor/client to find out what is important to them and if that “meaning” has any connection to what I’m raising funds for. On more than a few occasions, I’ve had the experience of coming to the quick conclusion that the donor’s interests have little to do with my cause. When I tell them this it breaks down the barriers, they relax and get to know my organization better. You never know who they know that might love what you’re doing!”
–Jeff Bauknecht, Development/Grant Officer, The Museum of Flight

Now you can craft your own reading list and your holiday gift list from your colleagues’ top picks via The Book that Changed My Life. Download your free copy now.

P.S. If you have additional recommendations for a future edition, please share them here.

Nancy Schwartz on November 2, 2011 in Recommended Resources | 0 comments
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