Nearly a decade after Facebook premiered, it’s become a juggernaut with more than a billion registered users. It’s changed dramatically, along with the balance of the social media landscape as one-time favorites shift form and new channels burst onto the scene.
There’s little doubt that social media should be a part of your communications mix, but what should you be using it for, and how? It’s so tough to figure out the what, how and why of ambitious but realistic social media, especially because there’s so much “it depends” involved. But relief is here…
Idealware has just updated its no-charge Nonprofit Social Media Decision Guide to help you 1) determine realistic goals for your use of social media, and; 2) prioritize the channels most likely to generate the results you seek.
The guide is a great resource for any nonprofit invested in social media, but is tailored to organizations just getting started with social media or ready to reevaluate their current approach.
On the tactical side, you’ll find more on on goal-setting. You’ll be taken through the framework of SMART goals—goals that are Specific, Measurable, Achievable, Relevant, and Time-based—to clearly define your goals for greater success.
But there more—You’ll go beyond learning about options and best practices, you’ll benefit from worksheets that walk you through applying what you’ve learned to your organization!
Get your copy of this practical guide today—at no charge!
A special thanks to Idealware for doing all they do to strengthen the nonprofit community.
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