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	<title>Comments on: 3 Proven Ways to Make an Impact When Message Control Is Out of Your Hands</title>
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		<title>By: 5 advocacy lessons from the Kony 2012 video</title>
		<link>http://gettingattention.org/articles/49/strategies-campaigns/framing-nonprofit-communications.html#comment-2456</link>
		<dc:creator>5 advocacy lessons from the Kony 2012 video</dc:creator>
		<pubDate>Tue, 13 Mar 2012 12:04:46 +0000</pubDate>
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		<description>[...] So even if you don’t think your mission will generate controversy, prepare as if it will. Be prepared for everything – everything – to be scrutinized. And though your original message might be co-opted or broken down in ways you hadn’t anticipated, at least you will remain part of the conversation. [...]</description>
		<content:encoded><![CDATA[<p>[...] So even if you don’t think your mission will generate controversy, prepare as if it will. Be prepared for everything – everything – to be scrutinized. And though your original message might be co-opted or broken down in ways you hadn’t anticipated, at least you will remain part of the conversation. [...]</p>
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