Last month I reached out for your input on what makes an e-newsletter effective and received some great feedback and models. Thank you. Then I integrated your take into my curriculum for a workshop I ran a for nonprofits in the NY metro area.
Here’s the most important thing I learned from you — e-newsletters remain a winner among nonprofit marketing channels, far ahead of social media at this point. So it’s important that you do it right.
In thanks for your help, I want to share the core guidelines that were the framework of the live workshop, via this slide deck summary.
But I know there are other key strategies for increasing the impact of e-newsletters, and I hope you’ll share what works for you. Please comment below or email me directly.