fundraising

Flickr: Andrew Beebe

Welcome to the Nonprofit Blog Carnival round-up for January.

My dad, Manny Schwartz, together with Martin Luther King, Jr., inspired me to ask fellow bloggers to  speak out on their big dream for their organization, cause or the nonprofit community this year, and how they’ll make it real, as they did in last January’s carnival.

This was a tough assignment, being so open ended. I purposefully left it the bloggers to frame it, and so many of them did that so beautifully—most on the theme of forward momentum.

I am inspired and energized by the creativity of these visions and the passionate commitment to getting there. Hope you are too:

More organizations doing more planning is Erik Anderson’s dream, to generate small victories and step closer to goal setting, risk-taking and moving the needle.
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Nancy Schwartz on February 1, 2013 in Strategy | 0 comments
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Today I’m going to show you how to shape and share one of the six types of stories your organization has to tell, the founding story. Links to all 7 posts in the series below

The Typical Nonprofit Founding Story
Is yours as deadly as this one? Because you have all the ingredients to make it far more effective.

Typical Founding Story

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Nancy Schwartz on January 23, 2013 in storytelling | 0 comments
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Links to all 7 posts in the series below

There’s so much content around on storytelling, lots of its focused on why stories are so effective.

But there’s far less guidance on helping you know what your story possibilities are, and building your skills in shaping and sharing your stories. That’s what most of you said you wanted to know to become 5-star storytellers, and that’s the focus of this series.

Storytelling starts with finding the stories your organization already has. But, most of you tell me you don’t know where to find your stories. Here’s how..

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Nancy Schwartz on January 16, 2013 in storytelling | 2 comments
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What would it mean to live
in a city whose people were changing
each other’s despair into hope? —
You yourself must change it. —
what would it feel like to know
your country was changing? —
You yourself must change it. —
Though your life felt arduous
new and unmapped and strange
what would it means to stand on the first
page of the end of despair?

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Nancy Schwartz on January 1, 2013 in Strategy | 0 comments
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Links to all 7 posts in the series below

It’s a simple equation, at least theoretically.

Your goal is to change how people perceive, think, and give or act around your issue or cause.

Connection is the lubricant for those changes. You have to connect before you can persuade. But…
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Nancy Schwartz on November 26, 2012 in storytelling | 3 comments
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This simple idea is driving a national movement—On Tuesday, November 27, charities like yours are coming together with families and individuals, businesses, communities and and other nonprofits around the world to transform the way people participate in the giving season. Refreshing, right?

Black Friday and Cyber Monday are shopping movements. But donating to a great cause should be treated with at least the same energy and focus.

Let’s send that message loud and clear on Tuesday, November 27, to show that we can give as good as we get. I’m participating, and I hope you will too.

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Nancy Schwartz on November 21, 2012 in Fundraising: Innovations & Research | 0 comments
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These are the questions you ask me most frequently:

What’s the right way to market a nonprofit like mine?

And how do I know if I’m doing the right things?

Not knowing the answers leads to self-doubt, paralysis or, worse, just doing what you’ve always done, regardless of the impact it may (or may not) have. There’s a better way.
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Nancy Schwartz on November 12, 2012 in planning | 0 comments
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Now that the elections are over, it’s time to move forward at full speed. Smart full speed.

But, as my daughter Charlotte said this morning as I woke her up to a house with power and heat (we’re in New Jersey, and had been without it for 1 1/2 weeks) and news of Obama’s victory, “It’s a whole new world.”

No matter your political orientation or geographic location, it is a whole new world. And you have to connect in a new world way.
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Nancy Schwartz on November 7, 2012 in Strategy | 1 comment
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Asking every staff member and leader to become an effective messenger, and training them to do so, is a high-impact, low-investment marketing strategy for every nonprofit, but one that’s frequently overlooked. It’s the ultimate low-hanging fruit for organizations like yours.

Today I’ll guide you to deliver the follow up that will keep your messengers focused and energized, and provide ongoing feedback that will strengthen your marketing and more.
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Nancy Schwartz on October 10, 2012 in Branding and Messages | 0 comments
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I’m thrilled to be planning and writing the year-end appeal for the Elizabeth Coalition to House the Homeless (ECHH).

Coalition staff members and volunteers are powerhouse advocates for those who have lost their homes (or are about to) in Union County, N.J. And it’s a rare treat for me to help advance the mission of an organization so dedicated to serving a community close to home.

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Nancy Schwartz on September 18, 2012 in Fundraising: Innovations & Research | 0 comments
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