Julie Brown

juliebrownGuest blogger, Julie Brown, is the program director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

We’ve all seen them: social media pages or websites for grassroots nonprofit agencies that appear to have been designed by a student or a well-intentioned volunteer.  And those of us who appreciate the power of storytelling are left to wonder why an agency with such amazing stories overlooks the opportunity to leverage them into donations or volunteers.

More often than not, the lack of investment in nonprofit marketing is fueled by a lack of resources:  financial and talent.  Nonprofit agency directors are so busy serving people that they can’t find the time or money to invest in quality marketing and storytelling initiatives.
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Guest Blogger on May 8, 2014 in Budgeting | 5 comments
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juliebrownGuest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

Barely a year ago, one of my co-workers, Lisa Houck, and I were happy to spend a day together at a Nancy Schwartz training called “How to Tell Five-Star Stories.”   Lisa and I share content management duties for the Findlay-Hancock County Community Foundation Facebook page.

Other than a hazy wish hoping for additional Facebook followers, we had no specific goals.  Each day, we decided what our followers needed to hear and then we used Facebook to broadcast it to them. And we thought we were pretty good at it!

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Guest Blogger on March 13, 2014 in storytelling | 9 comments
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juliebrownGuest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

As storytellers for a Community Foundation, we find ourselves in the enviable position of having too many stories to tell: agency stories of great grant-funded programs, emotional client stories of lives transformed by these programs, and donor stories about those special folks who make all of our work possible.

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Guest Blogger on February 6, 2014 in storytelling | 1 comment
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juliebrownGuest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

As a program officer preparing a presentation for our board, I search for one answer:  “What is the common thread in the successful video nonprofit storytelling projects this board has funded?”  Some videos make an impact and some don’t.

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Guest Blogger on December 5, 2013 in storytelling | 12 comments
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We are pleased to welcome our new guest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

”The universe is made of stories, not of atoms,” said poet Muriel Rukeyser.

Just a year ago, Ruykeyser’s words proved to be transformational for the Findlay-Hancock County Community Foundation. As a program officer listening to a grantee report about a local man facing a terrible disease with amazing dignity, I felt called to capture this inspirational story using a medium that could convey its energy.  Grantee interim reports are usually full of data, but this was different; this one had soul.

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Guest Blogger on October 17, 2013 in storytelling | 0 comments
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