Andy Robinson provides training and consulting for nonprofits in fundraising, board development, marketing, earned income, planning, leadership development, and facilitation. Along with training people to raise money,
Andrea Kihlstedt writes, speaks and coaches about campaign campaign fundraising.
Do you dream of a board composed of wealthy people with wealthy friends, people who are fearless about asking those friends for big gifts?
Unless you’re very lucky (and these types of boards come with their own challenges), that’s not your board. So, looking beyond that fantasy, what’s your Plan B?
How about a board filled with committed people who give as much as they can, and who tell your story in a deeply personal and compelling way?
Our daughter, Charlotte, is away at Camp Harlam for 3 1/2 long weeks this summer. It’s her first time, and our pleasure in relaxed evenings and quiet weekend mornings is punctuated by severe pangs of missing her.
Most evenings we can quiet our pangs by going to the private website where photos from the day are posted. Charlotte frequently shows up in a photo or two, and we can get a sense of what she’s up to and how much she’s enjoying it (or not). I can’t tell you the pleasure we got when we spotted the biggest smile ever after she had completed the ropes course last week. We’re really getting to feel like part of the Camp Harlam family.
Harlam has done a great job of building our relationship in a natural way from the moment we shared our interest in registering Charlotte for the summer. I urge your organization to do the same, from the moment you first connect with folks who show interest as participants, supporters, clients, partners and/or volunteers and actively throughout the course of your relationship—BETWEEN your asks. Here’s how: