Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. She blogs on getting successful (yet stress-free) as a nonprofit staffer.
Lately, there’s been attention on the idea that nonprofit organizations should take more risks. There’s a stigma against risk in the sector because of a myriad of reasons, including discouragement from funders, the stereotype that nonprofits don’t have sophisticated operations, and the important services that are at stake.
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Guest Blogger on May 10, 2013 in Audience Research
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Tags:audience insights, Chapin Cole, generation Y, millennials, Nonprofit Communications, nonprofit marketing, relevance rules
This is it, your last chance to get the keys to the kingdom and join the 24% of nonprofits whose messages move people to act.
Register right now to get a seat for today’s (3/27) webinar! 98% of seats are already taken.
If you can’t make it today, register anyway. You’ll get the video recording.
4 Steps to Relevant Nonprofit Messages
Date: Wednesday, March 27, 2013 Time: 1:00-2:00PM EDT / 10:00-11:00AM PDT
Replay: If you can’t make this time, register anyway. All registrants get the video recording.
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Nancy Schwartz on March 26, 2013 in Branding and Messages
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Tags:message development, Nonprofit Communications, nonprofit marketing, nonprofit taglines, professional development, relevance rules, training
Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. She blogs here on getting successful yet stress-free as a nonprofit staffer.
The Secret to Marketing to Millennials—There Isn’t One
If I read another blog post about how to talk to Millennials, I’m going to scream. Yes, I’m a proud member of Generation Y, and I often talk about my experience in the context of my age, but I won’t be pigeonholed.
I appreciate that marketers are interested in how to talk to people my age, but I promise that you don’t have to perform magic to speak to us. We’re not aliens. Just like any other generation, we come with some similarities from our upbringing, but for the most part, other parts of our identity make a big difference in our approach to life.
Here are a few tips about how to understand trends but appreciate nuances when you’re thinking about the Millennial generation.
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Guest Blogger on March 1, 2013 in Audience Research
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3 comments
Tags:audience insights, Chapin Cole, generation Y, millennials, Nonprofit Communications, nonprofit marketing, relevance rules
