Your organization should always give your supporters reasons to support you, busy or not. These tips will help ensure you and your supporters stay in touch.
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Nonprofits all over have probably heard of matching gifts. But how many organizations actually pursue them? According to these statistics, $4-$7 billion in matching gift funds goes unclaimed every year! A huge part of the reason that nonprofits miss out is because the process for donors to actually submit a matching gift form is complicated […]
Direct mail isn’t dead! Learn more about why it’s so important and how your nonprofit can incorporate it into your own marketing and fundraising strategies.
Find out new ways to tactfully promote your volunteer opportunities online. An effective strategy can increase your event attendance and volunteer base.
Did you know that an average web user spends less than 15 seconds on a web page before they decide to stay or leave? Nonprofit organizations and their websites are no strangers to this challenge. Getting people to find your website is difficult enough, but getting users and potential supporters to stick around and engage […]
If you’re like other nonprofits, you’ve probably incorporated virtual events into your organization’s strategy this year. Due to the wide-spread social distancing guidelines, virtual aspects of nonprofits’ strategies have become more prominent and popular throughout the year. While organizations may have been shifting towards more virtual activities anyway, the pandemic guidelines dramatically accelerated the popularity. […]
The new year is off and running, which for many of us means it’s time to take stock of what’s working and what’s not in our personal and professional lives. It’s a time to reflect, evaluate, and make changes to start 2021 off on the right foot. That means it’s the perfect time to reevaluate […]
If you were asked to articulate what the term “brand” truly means, how would you answer the question? Would you choose: An organization’s logo, fonts, and colors, The overall graphic design and tone used by an organization, The essence, soul, or intangible personality of an organization, The idea held by everyone aware of the organization, […]
Initially, you may think that simply asking your donors to support your cause will be enough to reach your fundraising goals. However, in order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, direct mail marketing is an immensely transformative option. Direct mail appeals are the backbone […]
2020 proved what we’ve known for a long time – nonprofits are resilient. Virtual events have been an effective option for nonprofits of all sizes for a year that looked very different from others. As we hit the ground running in 2021, virtual events can and should play central roles in your engagement strategies. Unlike […]
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