7 Steps to Ethical Storytelling (G.R.E.A.T. Stories)
Does the protagonist of your story know what she’s getting into—how you’ll use her story, and the risks are of sharing it? Probably not, if you’re like most communicators. Let’s change that.
Organizations like ours—that share stories regularly to activate our people—wield power and influence. When a protagonist lends us her story to share, she opens herself up to curiosity, criticism, misunderstanding, and sometimes even physical harm. It is our responsibility to respect those whose stories we share, ensuring they 1) are comfortable with the way we use their stories and 2) stay safe.