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Virtual Event Marketing: 6 Tips for Associations

Virtual events have become a standard part of associations’ calendars. Unlike in-person events, they cost less, require less planning, help associations reach a larger audience, and allow attendees to tune in from the comfort of their homes. But just like any event, their success depends on good marketing. If you’re planning your first virtual event […]

How to Optimize A Google Grant Account: 8 Mistakes & 9 Tips

Whether you’re still debating whether to apply or have already created several ad campaigns, many nonprofit professionals are naturally curious about optimizing a Google Grant account and maximizing their campaigns’ results. By not understanding Google Grant optimization, many nonprofits miss out on the incredible opportunities the Google Ad Grants program provides every day. After receiving […]

Form 990 Schedule B & Donor Disclosures: What’s Required?

The nonprofit regulatory landscape is constantly changing. New requirements can appear over time, and others might disappear, leaving your nonprofit the task of figuring out exactly what’s required in order to stay compliant all while securing funding, engaging donors, and running programs. Recent developments regarding the Form 990 Schedule B, major donor disclosures, and how […]

Matching Gift Initiatives at 5 Higher Ed Institutions

Higher ed institutions everywhere are making a difference in their students’ lives and education. But a lot of student success depends on those colleges and universities having the resources they need to continue their programming.  For that reason, fundraising is a huge priority at higher ed institutions. Without funding, institutions can’t continue to provide the […]

3 Tips for a Successful Virtual School Fundraiser

As schools are returning for the Spring 2021 semester, many are remaining in an entirely virtual or hybrid setting. This school year has brought forth many challenges of how to effectively involve the school community, as well as provide support for the students and staff. Schools that have moved to a virtual setting during COVID […]