Reach Your Audience Wherever They’re Scrolling With Meta Ads.
Wherever your audience is online, we’ll help you reach them. Our globally based team of experts will help you get the best return from your nonprofit’s ad dollars.
Why Nonprofits Need Meta Ads
Your supporters are already scrolling. Every day, billions of people open Facebook and Instagram—and your next donor, volunteer, or advocate is almost certainly among them. Meta ads put your mission directly in front of the people most likely to care about it.
Unlike traditional outreach, Meta’s targeting lets you reach audiences by location, interests, behaviors, and even people who resemble your existing supporters. That means less budget wasted on the wrong audience and more dollars driving real results: donations, event registrations, email signups, and awareness for the causes you champion.
Meta ads also pair powerfully with the Google Ad Grant. While Google reaches people actively searching for organizations like yours, Meta reaches people who aren’t searching yet—introducing your mission to supporters you’d never find otherwise and re-engaging the ones who already know you. It provides coverage across an entirely different suite of platforms. Together, they form a complete digital strategy.
For nonprofits, it’s one of the most cost-effective ways to grow your community, deepen donor relationships, and amplify your impact—without a corporate-sized marketing budget.
Our Pricing
Add Meta Ad management services to your Ad Grant
$600/month (No setup fees, percent of spend, or unwanted add-ons.)
What’s Included
Strategy and account setup
With so many advertising options, where do you even begin?
Should you run ads on Instagram? Facebook? How does your social media ad strategy complement your Google Ad Grant? Our team will help you figure out the right blend of advertising approaches get the results you’re looking for within your budget.
Every engagement starts with your goals. Do you want to drive more donations? Get more program participants or volunteers? Funnel people to a strategic outreach campaign? Once we know where you’re trying to go, we’ll plan out a roadmap to get you there, beginning with maximizing free money via the Google Ad Grant and layering in paid advertising for full coverage.
Already running paid ads? We’ll run an audit to see what’s working, what can be improved, and what still needs to be added.
Audience targeting
Right message, right people.
Somewhere out there is your next great supporter. We make sure your ad finds them instead of, say, a teenager in the wrong time zone. By targeting your real fans, your recent site visitors, and people who resemble your donors, your budget gets results.
Ad Creative Development
Bad graphics hold back good causes.
We write your ad copy and build the visuals for you, assembling on-brand ads from your real program photos. Authentic images are the heart of connection, so your photos do the heavy lifting; we handle the design, layout, and the multiple sizes Meta needs for feeds, Stories, and Reels. Where you don’t have a usable image, we’ll fill in the gap with custom graphics.
Each month you get a set of up to 4 ready-to-run ad variations (with one round of revisions), all sized and formatted for every placement.
Ongoing management and optimization
We watch the dashboard so you don’t have to.
Every day we make sure nothing’s broken; every week we make things better. That means reallocating budget to your strongest ads, testing new ones, and sharpening your targeting based on real results. We change things when the data says to, not just to look busy, so your campaigns stay stable and your cost-per-result keeps heading the right direction.
Conversion Tracking and Reporting
Board-ready, jargon-free.
You can’t improve what you can’t measure, so before a single ad goes live, we set up proper tracking: the Meta Pixel on your website plus conversion events for the actions that matter to you, whether that’s donations, volunteer signups, or event registrations. That means every dollar gets tied to a real result, not a guess.
Each month you get a report detailing what we spent, what it produced, and what we’re doing next. We’ll review all of this with you each month on a call. No jargon, no vanity metrics, no decoder ring required — just a clear picture you can take straight to your board. Have additional questions outside of that regular meeting? Our team is just an email or phone call away!
