2010 Tagline Award Judges

2010 Nonprofit Tagline Award Judges Panel

Great Words Promoting Good Causes

This year, we welcome a distinguished judges panel for the 2010 Getting Attention Nonprofit Tagline Awards (a.k.a. The Taggies). These individuals represent the full breadth of relevant disciplines and are distinguished experts in their fields.

In early August, the judges will evaluate semi-finalist taglines to determine the top three to five taglines in each category and in each sector within the organizational tagline category. Once finalists are selected, public voting will open to the community to determine the 2010 award winners.

Thank you all for your time, interest and support!

Tom Ahern, President, Ahern Communications, Ink
Tom is recognized internationally as a leading expert in the science and art of successful donor communications. He is the author of four books on the topic and consults with nonprofits across North America.
Katya Andresen, Chief Operating Officer, Network for Good
In addition to her role at Network for Good, Katya is a speaker, author and blogger about nonprofit marketing, online outreach and the basics of social media. She is also an adjunct professor of communications at American University’s Key Certificate Program and serves on the board of EarthShare. Katya has trained thousands of causes in effective marketing and media relations, and is the author of Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes.
Margaret Battistelli, Editor-in-Chief, Fundraising Success
Margaret has been with FundRaising Success since its inception in 2003. Before joining the magazine as its founding editor, she was an editor and writer for several of America Online’s Digital City sites. She also was the publisher of PhillyFeast, a monthly magazine about food in and around Philadelphia, and has held chief editor positions at MetroKids magazine, the Atlantic City Press and the South Philadelphia Review.
Susie Bowie, Communications Manager,
Community Foundation of Sarasota County
Susie has served on the board of directors of the Florida Public Relations Association’s Central West Coast chapter and the Sarasota Audubon Society in public relations roles for four years. She received the Rising Star Award in 2006 and the Promoting the Profession Award in 2008 from FPRA’s Central West Coast chapter, and she was one of Gulf Coast Business Review’s 40 Under 40 winners in 2009.
Rick Cohen, Director of Administration & Operations,
National Council of Nonprofits
A longtime ally of nonprofits and a web development specialist, Rick brings wide-ranging expertise to his role with the National Council. In his time with the National Council, Rick has held a variety of leadership roles and is responsible for creating the National Council’s Nonprofit Economic Vitality Center, an online resource that helped draw attention to both challenges and solutions for nonprofits during the economic downturn.
Joanne Fritz Ph.D, Guide to Nonprofit Organizations, About.com
Joanne has worked in the nonprofit world for most of her 30-year career beginning with teaching at the secondary, college, and university levels. She has held senior management positions at two national nonprofits and two universities and, for the past four years, has written about the nonprofit world at About.com.
Ann Handley, Chief Content Officer, MarketingProfs
As CCO of MarketingProfs, Ann she heads up All Things Content on the website and is the primary caregiver of the MarketingProfs Daily Fix blog. She also blogs at The Huffington Post as well as her personal blog, Annarchy. Prior to that, she was the co-founder of ClickZ.com. Even before that, she was a longtime freelance journalist writing on myriad topics and wrote regularly for the Boston Globe as well as a million (give or take) mainstream and trade publications.
Dottie Hodges, Client Practice Director, Northridge Interactive
Dottie leads the nonprofit services division of Northridge Interactive, where she is responsible for providing leadership and strategic direction for key nonprofit clients. A fifteen year veteran of the nonprofit technology space – and a prior veteran of the nonprofit environmental space – Dottie specializes and excels in brand concepting and development, user experience, and constituent conversion and cultivation.
Michael Hoffman, CEO, See3 Communications
Michael is a leading authority in online video for nonprofits and a long-time consultant to nonprofit leaders on online fundraising and outreach strategies. He is a frequent blogger and tweeter (@Michel_Hoffman) on nonprofit marketing and is a nationally sought-after speaker on topics such as online cause marketing, web video and Web 2.0 for social change.
Dawn Iype, Director of Online Strategy, Common Cause
Dawn Iype is the director of online strategy for Common Cause, where she oversees the organization’s online communications and fundraising, website and social media outreach. Common Cause was a winner in the 2009 Nonprofit Tagline Awards Civic Benefit category for its tagline, Holding Power Accountable.
Sarah Lightman, Community Outreach Director, PA Breast Cancer Coalition
Sarah Lightman is the Community Outreach Director for the PA Breast Cancer Coalition where she coordinates community events, fundraisers and volunteers. The Coalition was a winner in the 2009 Nonprofit Tagline Awards Health & Sciences for its tagline, Finding a cure now…so our daughters won’t have to.©
Steve MacLaughlin, Director of Internet Solutions, Blackbaud
Steve is responsible for leading how Blackbaud provides online solutions for its clients. He has spent more than 12 years building successful online initiatives with a broad range of Fortune 500 firms, government and educational institutions, and nonprofit organizations. Steve serves on the Nonprofit Technology Network (NTEN) Board of Directors.
Alia McKee Scott, Principal, Sea Change Strategies
Alia helps clients innovate creative and brand-perfect online fundraising and marketing campaigns. Her clients include the Monterey Bay Aquarium, Wikipedia, Conservation International, and the International Rescue Committee among others. She lives in Austin with her fabulous husband Shane and her awesome dog Blue Jean.
Claire Meyerhoff, Media Consultant
Claire Meyerhoff is a marketing and media specialist focusing on nonprofits, fundraising and politics. In her previous life, she was a broadcast journalist working in Washington, D.C. Claire is also the resident media expert at Nonprofit Marketing Guide.com and co-host of the nonprofit marketing radio show Magic Keys where she extols the virtues of “less is more” and “no BS” when it comes to writing and pitching stories to the media. Claire is based in Raleigh, NC and Alexandria, VA.
Kivi Leroux Miller, President, Nonprofit Marketing Guide.com
Kivi is the founder of Nonprofit Marketing Guide.com and author of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause. She teaches a weekly webinar series and writes a leading blog on nonprofit communications.
Kari Saratovsky, Vice President, Social Innovation Case Foundation
Kari (@socialcitizen) is an evangelist for all things social media for social good. With experience in the government and nonprofit sectors, her favorite role is that of a connector — connecting passionate people, good ideas, and new approaches in an effort to address social problems.
Kim St. John-Stevenson, Communications Officer,
Saint Luke’s Foundation
Kimberly St. John-Stevenson joined the Saint Luke’s Foundation of Cleveland, Ohio in April 2007. A native of Connecticut, Kim is a creative, strategic thinker with more than 20 years experience in developing and implementing effective community engagement and marketing communications solutions in the profit and non-profit sectors. Highly regarded in her field, Kim was recently named “2010 Communicator of the Year” by the International Association of Business Communicators Cleveland Chapter.