The Google Ad Grant is a great way to get more attention for your cause!
Many shelters struggle with overcrowding and limited visibility for the animals in their care. Ads ensure your adoption and foster opportunities appear in searches like “adopt a dog near me,” “cat rescue,” or “foster a pet,” helping more animals find safe, loving homes.
Sustaining operations, medical care, and rescue work depends on reliable funding. The Ad Grant helps you connect with donors searching for “donate to animal shelters” or “support wildlife rescue,” boosting both one-time gifts and recurring donations.
Volunteer burnout and shortages are common challenges in animal welfare. With ads, you can attract people actively searching for opportunities like “volunteer at an animal shelter” or “wildlife rescue volunteer,” strengthening your support network and reducing strain on staff.
Campaigns to end puppy mills, protect endangered species, or expand spay/neuter programs often struggle to gain traction beyond existing supporters. Ads amplify these initiatives, ensuring they reach a broader audience and inspire collective action.
Animal nonprofits partnering with Getting Attention typically see major improvements in Google Ad Grant results:
With the right management, even underperforming accounts can become reliable engines for adoptions, giving, and community involvement.
