Online Donation Tools | 18 Choices That Help Match Gifts
Nonprofits of all shapes and sizes utilize online donation tools to collect and process financial contributions from supporters. At Getting Attention, we’ve compiled this list of top solutions, complete with summaries, reviews, and features of eighteen fantastic software providers.
Our favorite online donation tools include:
- Blackbaud
- CharityEngine
- Classy
- Click & Pledge
- Donately
- DonorDrive
- DonorPerfect
- Engaging Networks
- Fundly
- Fundraise Up
- Funraise
- iDonate
- Givebutter
- Qgiv
- RaiseDonors
- Salsa Labs
- Soapbox Engage
- Virtuous
Whether your organization is looking to get started with a digital fundraising platform for the first time or simply aiming to upgrade an existing system to unleash increased functionality, our list of top providers is here to help. And remember—you’ll want to keep an eye out for fundraising software that will assist your team in boosting matching gift revenue as well.
Ready to drive digital fundraising revenue with top online donation solutions? Let’s jump in with the first review of our suggested solutions.
1. Blackbaud
Blackbaud is a vast nonprofit technology company that provides organizations with powerful online donation tools, innovative donor management systems, effective marketing solutions, and more since 1981. Among their fundraising solutions are Blackbaud Online Express, Blackbaud Luminate Online, and Blackbaud TeamRaiser—each of which enables nonprofits to collect online donations for their causes.
Although functionality varies between their various products, key features across Blackbaud’s online donation tools include easy-to-build, flexible online giving forms, pre-designed and mobile-friendly form templates, consistent branding, and data analytics.
Many of Blackbaud’s online fundraising products (including Online Express, Luminate Online, and Raiser’s Edge NXT) also integrate with Double the Donation’s matching gift fundraising software to boost awareness and encourage donors to submit match requests. When donors are motivated to secure company matches for their favorite causes, they’ll stretch their impact farther and deliver more dollars to charitable organizations like yours.
Learn more about the product or get a demo today!
2. CharityEngine
Initially providing technology to businesses and nonprofits since 1999, CharityEngine has exclusively focused on nonprofit solutions since 2013. This online fundraising platform offers both donor management and online donations in addition to marketing, event management, workflow automation, and more.
Top features of CharityEngine’s online donation tools include one-time and monthly giving functionality, integrated and secure processing for credit card, ACH, and PayPal payments, and custom form builders.
And if you’re wondering, CharityEngine integrates with Double the Donation’s matching gift software as well, providing users with best-in-class 360MatchPro functionality. This comprehensive tool allows organizations to screen for match-eligible donations, automatically follow-up with donors, and drive more matches—and more match revenue—for charitable causes.
Learn more about the product or get a demo today!
3. Classy
Classy was founded in 2006 as a nonprofit event-hosting platform which has since expanded to become an all-in-one fundraising solution and provide organizations with online donation tools, peer-to-peer fundraising, and donor data management.
Among Classy’s key features include mobile-optimized design, modern and cohesive branding, campaign progress bars, social fundraising activity walls, custom questions and donation amounts, and more.
Plus, Classy emphasizes matching gift opportunities by working seamlessly with Double the Donation’s matching gift automation tool, 360MatchPro. With this software, Classy clients are able to embed a matching gift search tool directly within their online donation forms, providing each donor with the opportunity to determine their matching gift eligibility. The more donors are aware of matching gifts and how they work, the more likely they are to secure this additional revenue source for your organization.
Learn more about the product or get a demo today!
4. Click & Pledge
Click & Pledge was founded in 2000 as a way to provide their local United Way with easy online donation tools to increase fundraising efforts. In the decades since, this platform has grown to collect over $1 billion in donor funding across more than 20,000 causes.
Top Click & Pledge features include customizable online donation pages with click-and-drop editing functionality, options to embed forms as an iFrame, overlay, or secure standalone link, and recurring gift abilities with flexible options and frequencies.
Click & Pledge also offers matching gift solutions through a technical partnership with Double the Donation’s matching gift automation tool, 360MatchPro. With these integrated solutions, organizations using Click & Pledge can easily embed Double the Donation’s matching gift search tool in their online giving forms, which collects employment data and triggers automated follow-ups. As a result, more donors will be aware of matching gifts (and their employers’ programs in particular) which leads to increased match revenue overall.
Learn more about the product or get a demo today!
5. Donately
Founded in 2013, Donately began as a partnership with creative agency Fifty & Fifty to provide nonprofit organizations with easy online donation tools and close the gap in the online fundraising software market. Designed with simplicity and user-friendliness in mind, Donately now serves over 1,000 charitable organizations.
These powerful features include custom donation forms, text messaging and mobile giving, beautifully designed landing pages and campaign hubs, and secure payment processing through credit card, ACH, or PayPal.
In addition, Donately offers matching gift fundraising functionality thanks to an integrated solution with Double the Donation. This way, nonprofit users can easily incorporate matching gifts throughout the donation process, providing donor touchpoints within the online donation form, confirmation page, email follow-ups, and more. By doing so, organizations increase awareness of matching gifts and drive a significantly higher number of matches to completion.
Learn more about the product or get a demo today!
6. DonorDrive
With roots stretching back to 1997, DonorDrive (formerly known as Global Cloud) is a nonprofit fundraising platform that aims to make giving as easy as possible. Through custom charity fundraising apps, donation campaigns, virtual fundraising, and peer-to-peer efforts, DonorDrive enables organizations to receive support in a wide variety of ways.
Top features of DonorDrive’s online donation tools include same-day payment transfers, mobile-friendly, visually appealing, and coding-free donation pages, flexible giving methods, real-time campaign insights, and more.
To raise even more, DonorDrive offers a native integration with Double the Donation’s best-in-class matching gift automation solution. The partnership with 360MatchPro by Double the Donation allows users to incorporate matching gift reminders within the donation process, on the confirmation page after submitting their gift, and through automated email outreach. This enables DonorDrive clients to identify match-eligible donations within the platform and collect more dollars for their missions.
Learn more about the product or get a demo today!
7. DonorPerfect
After initially being founded in 1985 as a way for a small number of nonprofits to computerize their fundraising records, DonorPerfect was bought by SofterWare in 1989. Since then, they’ve grown to one of the largest fundraising platforms available to organizations of all shapes and sizes.
DonorPerfect’s online donation tools encompass several key features, including embeddable, branded donation forms, intuitive customization abilities with an easy-to-use drag-and-drop builder, suggested giving levels, and recurring gift functionality.
In order to provide matching gift fundraising abilities, DonorPerfect has partnered with Double the Donation to help market matching gifts throughout the online donation process using automated email outreach and more. This enables organizations to raise more in matching gift funding and build better relationships with individual and corporate donors.
Learn more about the product or get a demo today!
8. Engaging Networks
First created in the UK in the year 2000, Engaging Networks has since expanded to power organizations and reached over 10 million users in more than 190 countries across the globe. In the decades since, they’ve continued to pride themselves on their ongoing innovation, with new features and upgrades being released on a regular basis.
Among these top features include online donation tools that support any language or currency, single or multi-step donation forms with native A/B testing, simple recurring gift management for both fundraisers and donors, and one-click giving for returning supporters.
Thanks to a partnership with Double the Donation’s automated matching gift tool, 360MatchPro, Engaging Networks provides integrated matching gift fundraising functionality alongside their online donation tools. This allows nonprofits to encourage matching gifts among donors, leading to improved matching gift conversion rates and increased match revenue overall.
Learn more about the product or get a demo today!
9. Fundly
Founded in 2009, Fundly is a powerful fundraising solution with crowdfunding and peer-to-peer campaign functionality for nonprofit organizations, individual fundraisers, and anyone in between.
Fundly’s online donation tools offer top features such as customizable, mobile-friendly donation pages that work on any browser or device, social fundraising abilities with social media sharing buttons and updating campaign walls, and a free Fundly iOS mobile app for easy campaign management.
To provide its clients with matching gift functionality as well, Fundly offers a native integration with the top matching gift software provider, Double the Donation. When Fundly users enable Double the Donation’s search tool on their online donation forms, they can boost awareness of this underutilized giving opportunity to donors and raise more for their missions in company match revenue.
Learn more about the product or get a demo today!
10. Fundraise Up
Fundraise Up, created in 2018 in response to poor donation form experiences from a donor’s standpoint which uncovered a clear technology gap, is a modern solution with easy-to-use online donation tools and more.
Top Fundraise Up features include animated and sticky donation buttons that can be easily placed on any page of your website, pop-up donation reminders and message bars, customizable and embeddable donation forms, and gamification tools like goal meters, stat counters, and impact sliders.
Fundraise Up offers an innovative and seamless integration with Double the Donation’s 360MatchPro to equip nonprofit users with matching gift abilities. This partnership allows organizations to embed a matching gift search widget in their online donation forms. Plus, it even incorporates unique matching gift upsell features that assist in both boosting initial donations and driving more matches.
Learn more about the product or get a demo today!
11. Funraise
Founded in 2015 by nonprofit staff members looking for an improved way to raise money online, Funraise is a powerful online donation tool aiming to do just that. This all-in-one fundraising platform encompasses online donation forms and pages, peer-to-peer and social fundraising, donor management and reporting, and more.
Funraise’s online donation tools offer innovative features such as customizable and embeddable giving forms, mobile-friendly fundraising solutions to reach donors where they are, visually appealing fundraising website templates, and recurring gift functionality.
Not to mention, Funraise enables clients to make the most of matching gift fundraising through a seamless integration with industry-leading matching gift software provider, Double the Donation. Equipped with Double the Donation’s embeddable matching gift database, organizations can increase awareness about company gift-matching among donors and drive additional corporate revenue for their causes.
Learn more about the product or get a demo today!
12. iDonate
Since 2011, iDonate aims to make digital fundraising easy and accessible for all kinds of nonprofit organizations and supporters. As a result, iDonate is a powerful fundraising platform that offers traditional online donation tools, text-to-give functionality, peer-to-peer giving, event fundraising, and more.
This innovative solution incorporates top fundraising features, including embeddable and customizable online giving forms, mobile-first fundraising design, seamless designated fund abilities, multiple gift types, and recurring donation management.
iDonate also incorporates corporate matching gift fundraising into their online donation system through a native integration with Double the Donation. By partnering with Double the Donation’s matching automation software, 360MatchPro, iDonate clients can embed a searchable matching gift database widget on their online donation forms or confirmation pages. When donors interact with the widget, automated matching gift follow-ups are triggered through email, encouraging individuals to secure company matches and do more for your cause.
Learn more about the product or get a demo today!
13. Givebutter
Givebutter began in 2016 as an idea by a group of students to create an improved crowdfunding platform for students and student groups to raise money for their various needs. In the years since, it has continued to expand to become one of the top providers of low-cost online donation tools in the space.
Among Givebutter’s most noteworthy features include real-time and dynamic social feeds to leverage social proof, personalized links and pages, multi-team fundraising, and goal bars and countdowns for increased gamification.
And thanks to a native integration with leading matching gift provider, Double the Donation, Givebutter clients can easily leverage matching gift promotion within the online donation process. If donors select their employer when prompted on a Givebutter donation form, they’ll be provided with a direct link to that company’s matching gift request form on the confirmation page. This increases awareness surrounding matching gifts and results in more corporate dollars flowing to nonprofit organizations.
Learn more about the product or get a demo today!
14. Qgiv
Founded in 2007, Qgiv was built as a way for nonprofits, faith-based organizations, and political groups to accept donations and other payments online. Since then, Qgiv has grown to be a leading online fundraising software company with innovative solutions for donations, events, data management, and more.
Top features of Qgiv’s online donation tools include fully branded donation forms with single-step or multi-step layouts, customizable fields relying on conditional logic to collect the right donor data for your needs, and automated, personalized email receipts and donor communications.
Qgiv encourages organizations to promote matching gift opportunities as well, and the process is streamlined from start to finish, thanks to an integration with Double the Donation. When organizations enable matching gift functionality through 360MatchPro by Double the Donation, they can easily promote match opportunities throughout the giving process, trigger automated follow-ups, and drive total revenue and engagement.
Learn more about the product or get a demo today!
15. RaiseDonors
RaiseDonors was created more than six years ago to equip donor-centric nonprofit organizations with powerful online donation tools to raise more. Plus, their software integrates with various CRMs, payment processors, email marketing tools, and data analytics systems to provide a seamless technological experience.
Popular RaiseDonors features include a fast, flexible donation page builder, automated and personalized thank-you pages and follow-up emails, prepopulated forms with donor data, flexible payment methods and currencies, and incentive offers to encourage larger donations.
And thanks to the RaiseDonors and Double the Donation integration, organizations can quickly and easily enable matching gift automation within the online donation process. Donors will be met with matching gift information on the online donation form and confirmation page and again through automated email outreach. These additional touchpoints drive matching gift revenue, equipping nonprofits to close the knowledge gap and make the most of this underutilized source of funding.
Learn more about the product or get a demo today!
16. Salsa Labs
Founded in 2003, Salsa Labs is a technology company that is dedicated to providing charitable organizations with innovative fundraising, advocacy, and engagement solutions. In 2015, Salsa merged with DonorPro to enable premier donor management functionality as well.
Salsa’s online donation tool, Salsa Engage, incorporates key features such as beautifully designed, customizable giving forms, an easy-to-use visual form designer, machine learning and formula-driven fundraising asks, text campaigns, and more.
Salsa also integrates with 360MatchPro by Double the Donation to provide users with comprehensive matching gift functionality. This partnership allows nonprofits to automatically screen donor data for match-eligible supporters and drive matches through personalized outreach, resulting in increased revenue with little to no time and effort required.
Learn more about the product or get a demo today!
17. Soapbox Engage
Soapbox Engage was created in 1999 in response to a widening technology gap noticed by nonprofit organizations across the globe. As a part of the PICnet information technology ecosystem, Soapbox works to deliver easy-to-use fundraising apps and solutions to nonprofits of all shapes and sizes.
A few of Soapbox Engage’s most integral features include real-time donation form integrations with Salesforce and Microsoft Dynamics, flexible payment options from Authorize.net, Braintree, CyberSource, iATS, PayPal, Stripe, and TouchNet, and peer-to-peer campaign management.
Plus, Soapbox Engage offers a matching gift integration as well, partnering with industry-leading matching gift software provider, Double the Donation. 360MatchPro by Double the Donation works seamlessly alongside the Soapbox donation app to remind donors of matching gifts at multiple touchpoints, provide company-specific instructions and next steps, and more. The easier it is for donors to request matches from their employers, the more you’ll likely receive for your cause.
Learn more about the product or get a demo today!
18. Virtuous
The Virtuous fundraising platform was built in 2014 with an aim to grow generosity worldwide through simplified online giving experiences. This comprehensive solution incorporates a powerful nonprofit CRM, numerous automated workflows, marketing and event management, and giving solutions.
Online donation tools from Virtuous offer key features such as smart gift suggestions, intuitive online donor portals, personalized and frictionless giving experiences, and custom donation form and page builders.
Virtuous also offers innovative matching gift functionality through an integration partnership with Double the Donation. Thanks to this solution, Virtuous clients can easily incorporate Double the Donation’s search plugin in their online donation pages, prompting donors to select their employer with an optional donation form field. If a donor finds their company, automated emails are triggered to inform the donor about their match-eligible donation. This increases the total number of matches secured overall while providing new and impactful engagement opportunities as well.
Learn more about the product or get a demo today!
As digital fundraising becomes increasingly prevalent across the nonprofit sector, the need for effective online donation tools is more important than ever before.
We’ve run through several of our favorite fundraising solutions above. Now, it’s time to choose the software that’s right for your organization and get set up with powerful virtual fundraising practices for your team. Good luck!
Learn even more about nonprofit fundraising and donor engagement with our other educational resources:
- Nonprofit Marketing Plan in 8 Steps (+ Free Templates!). Increasing awareness of your nonprofit’s fundraising and mission is critical. Build an actionable marketing plan with our detailed steps and templates.
- Google Ad Grants for Nonprofits: Everything You Need to Know. Did you know that Google Ad grants can provide nonprofits with free marketing dollars to help spread the word about their efforts? Get started with this guide.
- Nonprofit Budgets: A Quick Guide & Best Practices. Effective nonprofit budgeting allows charitable organizations to operate with limited resources while making a big impact. Explore powerful budgeting tips and tricks here!
