Faster UX on Your Website: A Crash Course for Nonprofits
A fast user experience is more critical than ever for engaging and converting online donors on your site. Learn the essentials with this quick guide to fast UX.
Author Archive for: Jessica
Entries by Jessica King
Nonprofit Virtual Events: 5 Tips You Haven’t Thought of
If you’re like other nonprofits, you’ve probably incorporated virtual events into your organization’s strategy this year. Due to the wide-spread social distancing guidelines, virtual aspects of nonprofits’ strategies have become more prominent and popular throughout the year. While organizations may have been shifting towards more virtual activities anyway, the pandemic guidelines dramatically accelerated the popularity. […]
Is Direct Mail Dead? Here’s Why Fundraising Experts Say No
Direct mail isn’t dead! Learn more about why it’s so important and how your nonprofit can incorporate it into your own marketing and fundraising strategies.
A Volunteer Communications Strategy: 13 Steps to Driving Recruitment, Engagement and Leadership (Case Study)
When it comes to recruiting and motivating volunteers to ever higher and more effective levels of engagement, no organization has its work more cut out for it than New York Cares. As New York City’s leading volunteer organization, New York Cares runs volunteer programs for 1,000 New York City nonprofits, city agencies, and public schools, […]
Seven Steps to Compelling Testimonials for Nonprofit Organizations
Read Part One of this article series here. You know that there’s no message more valuable than testimonials from partners, donors, members, volunteers and program participants on their experiences with your organization. Testimonials rationalize a prospect’s decision to support your organization as they back up your claims and vouch for the value of your work. […]
Six Steps to Finding the Right Web Site Development Firm for Your Nonprofit
Choosing the right Web site development firm can be a difficult decision – especially in today’s changing world, where there are many firms promising to meet or exceed your nonprofit’s goals through Web site design and programming. Take these six steps to identify the firm that will be the right long-term partner for your organization: […]
Is Cause Marketing Right for Your Nonprofit?
You know that cause marketing is a partnership between a for-profit and a nonprofit. Each partner has something to offer the other. Cause marketing is certainly a potentially significant strategy in your overall nonprofit marketing plan. And some of you have a cause marketing program in place already. But for those of you who don’t […]
3 Strategies for Creating An Effective Nonprofit Website
Nowadays, having a website for your nonprofit is non-negotiable. You need your own internet outpost, a place where both committed supporters and curious website visitors can go to learn about your mission and contribute to your cause. Luckily, designing a nonprofit website is easier than you may think. Whether you’re working with a designer or […]
